Mike's Marketing Madness - Marketing from the heart and soul

Find best 10 contractors - Code Compliance Forums - Get free estimates - green roof, corrugated metal roofing, flat roof, aluminum roofing. The book i'm writing here on the forum is about my own personal marketing, it's 100% original but still, it's nothing new. I would best describe the book as rather old fashioned but fits into the modern world of the internet and social media better than any other method known to man with absolute precision ..More

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Contractor Insurance Buyers Guide

Listings Of licensed contractors - Technician Blog Pages - Come audit time my broker didn't tell me about an audit. He didn't tell me what my premium was really based on. Get free quotes - certified roofing, roof tile cleaning, discount roofing, flat roof insulation. I did nearly a million revenue that first full year and I paid for it HARD. My first time buying insurance was awesome. He didn't ask me about any estimates or forecasts, he literally gave me the bare MINIMUM. Don't let this happen to you. I had to take an equity loan to cover the overage. I got a great deal; ?Wow all those other suckers were paying 10x what I was paying!?, I thought ..More

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Facebook Strategies to Boost Contractor Leads Designing Competitions & Events

Popular commercial contractors - Helpful Resources - Repair, Maintenance & installation - Free contractor estimates - roof repair service, industrial roofing, residential roof repair, replacing roof shingles. . One way to do this is to make your page interesting and fun by creating Facebook competitions and events. When your fan base visits your Facebook business page, you want them to keep coming back for more to ensure your contractor leads list continues to grow ..More

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How Do You Handle Rejection?

21 Best licensed contractors - Ask And Expert - Repair DIY Help Center - " "Are you kidding me? Did you know that guy is a crook?" "Well thanks for wasting my time!" I've seen it a number of times, from both competitors and subs, and it's a big mistake. Free contractor estimates - installing roof shingles, mobile home roof repair, roof restoration, emergency roof repair. it's still unprofessional to take that parting shot, and you'll probably lose future work because of it. Professional salespeople are hard wired to see beyond the word ?NO?. If you lose a project but the prospect later decides you were the best choice, how likely are they to call you back if you handled their initial rejection poorly? At the end of the process, you may look back and decide it was for the best that you didn?t get the job. Some will see it, and some won't--and some have needs I can't satisfy with my business model. it's incredibly frustrating when we see ourselves as the obvious best choice, and discouraging to feel we are being judged as less. My response is the same in every case: "Thank you for the opportunity to bid your project. It prevents you from looking at your sales process and figuring out what you could have done differently. For whatever reason, usually price, the homeowner chose someone else. I wish you the very best and hope it turns out beautiful. Even if They are unable to overcome the objections to close the sale?they can usually look past it and see there's a chance that today's 'NO' might be tomorrow's 'YES'. But in a number of cases the owner came back and hired me later, after some issue with the other guy caused them to reconsider their choice. it's not hard to see how such judgments can be taken personally when the company, the choice, is YOU. I've signed a lot of projects over the years that I lost on the first go around. In a lot of smaller construction companies, the lead guy in the field is the same one doing the selling. We've all had the experience of putting our heart and soul into a proposal we areALLY hoped to sign, only to have the prospect choose someone else. it'sucks to lose a project you've worked hard to put together. A purely business choice is viewed as a personal affront and they can't help themselves from taking a parting shot:The angry hang up "Really!?! Well you'll be sorry. I've either done a good job of demonstrating my value, or I haven't. " it's not an act either. This topic came up in another thread, and I thought it very relevant given how competitive it is in today's market. But most craftsmen who start their own company Don't have much of a background in sales, and we learn those skills as we grow. I've seen some guys lose a bid and act like the prospect just took a leak on their boot and gave them the finger. But taking it personal is unproductive at best, and damaging to your reputation as a professional at worst. A prospect will make the best choice they can with the information they are provided. But it's easier on our egos to find something to blame outside of ourselves, isn't it ..More

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